"In the beginning was the Word" (John 1:1)
"This is the story of America. Everybody's doing what they think they're supposed to do." (Jack Kerouac, On the Road)
Hullo Chaps,
Today is the day I am writing my first blog post for CallAffiliates.com - and since I am admittedly not the most imaginative blogger around, I kicked off with the evangelist John's famous scripture passage about "The Word" - quite a bit out of context, but nevermind.
The importance of the spoken word, however, cannot be overstated. The Bible says, that God created the world by the power of His word. Whether we are Christians or not makes no difference here. Believers and non-believers alike know that words possess a magic quality - a power to make things happen. All traditional sales people (you know, those that still sell by expertly flapping their lips - ...you bet, they still exist) will know that their best tool is their mouth.
The ability to use the spoken word well and convincingly, has enabled people to sell goods and services where no hyperlink and glossy flash banner can succeed.
Also, who in their right mind orders a pizza on the internet, and who buys a yacht or charters a jet by stumbling around the net? What is true for many high-value goods and services also holds true for quick local transactions like pizza deliveries: people simply prefer the phone to make it happen.
Enter a new era of the internet: Surfing and making phone calls merely become different aspects of the same process. The number of mobile internet users is growing rapidly, while consumers and businesses alike flock to VoIP providers that can offer them call rates no traditional telecom carrier could sustain.
For better or worse - the convergence to web-based telephony means that a phone call will become trackable to third parties - and that's not just to law enforcement agencies and spooks.
The implications this has to the sales process in general and to affiliate marketing in particular - are simply stunning; and this is exactly what CallAffiliates will be about, and what I will endeavor to cover in detail with this blog. Let's hope I will improve in originality as we go along. I am hoping that you bear with me, and that a joint passion for this new chapter in sales and affiliate marketing will bring us together.
Let the journey begin....
"This is the story of America. Everybody's doing what they think they're supposed to do." (Jack Kerouac, On the Road)
Hullo Chaps,
Today is the day I am writing my first blog post for CallAffiliates.com - and since I am admittedly not the most imaginative blogger around, I kicked off with the evangelist John's famous scripture passage about "The Word" - quite a bit out of context, but nevermind.
The importance of the spoken word, however, cannot be overstated. The Bible says, that God created the world by the power of His word. Whether we are Christians or not makes no difference here. Believers and non-believers alike know that words possess a magic quality - a power to make things happen. All traditional sales people (you know, those that still sell by expertly flapping their lips - ...you bet, they still exist) will know that their best tool is their mouth. The ability to use the spoken word well and convincingly, has enabled people to sell goods and services where no hyperlink and glossy flash banner can succeed.
Also, who in their right mind orders a pizza on the internet, and who buys a yacht or charters a jet by stumbling around the net? What is true for many high-value goods and services also holds true for quick local transactions like pizza deliveries: people simply prefer the phone to make it happen.
Enter a new era of the internet: Surfing and making phone calls merely become different aspects of the same process. The number of mobile internet users is growing rapidly, while consumers and businesses alike flock to VoIP providers that can offer them call rates no traditional telecom carrier could sustain.
For better or worse - the convergence to web-based telephony means that a phone call will become trackable to third parties - and that's not just to law enforcement agencies and spooks.
The implications this has to the sales process in general and to affiliate marketing in particular - are simply stunning; and this is exactly what CallAffiliates will be about, and what I will endeavor to cover in detail with this blog. Let's hope I will improve in originality as we go along. I am hoping that you bear with me, and that a joint passion for this new chapter in sales and affiliate marketing will bring us together.
Let the journey begin....
